STRATFORD CENTRAL EXTREMELY POPULAR

Jun 4 2014

Over 95% of apartments sold within four weeks of launch

STRATFORD CENTRAL, Telford Homes’ new 31-storey residential tower on Great Eastern Street, Stratford E15, is now over 95% sold, just four weeks after the development officially launched, demonstrating the strong demand for homes built by Telford Homes Plc, one of inner London’s leading developers.

Comprised of 157 contemporary apartments including suites, one, two and three-bedroom apartments and penthouses, Stratford Central received a record number of enquiries from buyers looking for an affordable and accessible location within close proximity to Stratford and other fashionable neighbourhoods such as Shoreditch and Hoxton, as well as the employment hubs of Canary Wharf and The City.

Stratford has recently benefitted from investments of more than £15bn, a growth in population equivalent to the City of Cambridge (131,000 people), and an estimated 62,000 new jobs from the Olympics and its legacy for Stratford City, Canning Town and Custom House, the Royal Docks and Beckton. As a result, this well-connected area has transformed into a new cultural quarter, offering the very best in shopping and entertainment facilities. Located in zone 3, Stratford is a ‘gateway’ to central London, Canary Wharf and the City, making Stratford Station one of the best connected transport hubs in the capital.

The regeneration of Stratford has been pivotal in driving growth and innovation across the City and residents of Stratford Central will enjoy living within a five minute walk of two of London’s newest and most impressive destinations – The Queen Elizabeth Park and Westfield Stratford City.

David Campbell, Group Sales & Marketing Director for Telford Homes comments:

“We are extremely pleased with the sales success at Stratford Central, a development which has generated exceptional demand due to the high quality build and unique design we have implemented as well as the abundance of amenities within Stratford. A significant proportion of the interest can be attributed to buyers who are looking to purchase a property in an excellent location with great investment potential.”

He adds: “The London 2012 Olympic Games significantly improved local transport links and generated new retail and leisure opportunities. This has attracted owner-occupiers and investors looking for well-located and premium residential property, transforming Stratford into a new metropolitan centre for London, and a leading hub for the east of London.”

Recently two significant commercial occupiers, The Financial Conduct Authority (FCA) and Transport for London (TfL) have both been announced as new tenants to Stratford City and The International Quarter.

Stratford underground, overground and DLR station is a mere one minute walk from Stratford Central which is located on Great Eastern Street. Travelling into central London could not be easier with direct connections to the City in eight minutes, Canary Wharf in nine minutes and the West End in under 20 minutes. For international travel, London City Airport is under 15 minutes away via the DLR, while Stansted airport is reachable by road in 36 minutes and by train in an hour. Stratford International Station provides access to the High Speed 1 rail network connecting to St. Pancras in 7 minutes and also runs direct services to Kent. Once active in 2018, the new Crossrail service will offer links to Heathrow Airport with a journey time of 42 minutes.

First completions expected from autumn 2017.